ICTV Brands exhibited for the first time at CosmoProf Worldwide in Bologna, Italy 3/15-3/18. Celebrating its 50th year, CosmoProf Worldwide featured over 2,600 exhibitors representing over 150 countries for over 250,000 visitors. As the worldwide event for the professional beauty sector and an international platform for the cosmetics and wellness industry, ICTV met with a variety of potential international distributors who can expand our brands into their countries through direct, retail and live shopping channels.
For the 4th year in a row, ICTV Brands showcased their leading brands at the International Home and Housewares Show in Chicago 3/10-3/13. Members of the team met with current and potential retail partners as well as international distributors to discuss partnerships and further expansions. The team also showcased the two new innovative products – DermaWand Pro and no!no! PIVOT in the Global Innovation Awards section.
The ICTV team made it’s debut appearance at one of the world’s largest beauty tradeshows last week in Hong Kong. The goal of the show was to meet new retailers and distributors in Asia and around the world. With over 76,800 visitors to the show over 3 days, the ICTV team was non-stop, meeting with companies of all sizes, hosted at our amazing booth. We had prime placement with a corner booth at the entry of one of the most exciting areas of the show – Discover Trends – where innovative beauty products and devices were showcased.The team was even visited by a traditional Chinese dragon which we are told also brings luck. The team is safely back home, following up with all the new potential leads, confident we will have many new prosperous relationships from this show. And now the team starts preparing for the next two tradeshows, both happening in March of 2018 – International Home & Housewares Show in Chicago and CosmoProf’s next event, even larger than the Hong Kong show – CosmoProf Worldwide in Bologna, Italy.
Rich Ransom and Ernie Kollias attended the MicroCap Leadership summit in Chicago last week where they met with a dozen potential investors. There were 12 meetings broken into 25 minute sessions with 4-6 investors per session. The overall feedback was very positive regarding the direction ICTV is heading.
Last week, no!no! was the QVC UK Today’s Special Value and SOLD OUT!
HUGE SUCCESS!!! This past Monday, DermaWand was featured on QVC Germany and in 1 day sold over 20,000 units!
With six 30 minute shows, thousands called in achieving an average of 3,041 Euros/Minute, maxing out at one point at 10,855 Euros/Minute. Every segment had locked phone lines with long wait periods due to the demand. This is one of the most successful live shopping events DermaWand’s had since 2011. QVC Germany was thrilled with the success and has already booked out the future airings through 2018.
DermaWand continues to set ‘sell out’ records at TSC (The Shopping Channel, Canada). Stella Riches, DermaWand’s long time representative, did a wonderful job, selling out DermaWand in just 4 airings on July 24th of this year. Click here or the image below to see the airing.
Check out this video! no!no! is larger than life in Time Square!
The team secured :15 every hour between 6a-1a each day on this 5,000 square foot LED sign standing 5 stories tall located at 7th Avenue and 47th Street – one of the most traveled area in Manhattan.The space has been secured through the end of the year and the team plans on rotating different products and offers every few weeks to maximize brand exposure. Our President, Rich Ransom visited NYC earlier today and grabbed a selfie with it! Click on his picture to see a video of the ad in motion!
Also, check this blog in upcoming weeks for videos of future ads.
DermaWand was featured on QVC Germany this past Sunday and was a huge success! It sold out completely in under 20 minutes! Click HERE to check out the airing.